Local Professor Honored

Cherry Hill resident Carol Kaufman-Scarborough, an associate professor of marketing at the Rutgers University School of Business at Camden, has been selected by the Academy of Marketing Science as one of the nation's top marketing educators.

The Rutgers-Camden scholar is one of four recipients of the 2004 Outstanding Teacher in Marketing Award, which will be presented during the Academy of Marketing Science's annual conference in Vancouver in May. Honorees are selected by their peers nationwide on the basis of effective and unique teaching innovations.

Kaufman-Scarborough is the only faculty member from a New Jersey and/or metro Philadelphia university named to the honor this year; the other recipients are from Louisiana State University, the University of Akron, and the University of Alabama in Huntsville.

"Dr. Kaufman-Scarborough brings enthusiasm, creativity, and an unparalleled grasp of her subject area into every class she teaches," says Milton Leontiades, dean of the Rutgers University School of Business at Camden. "Her teaching skills are rivaled only by her excellence as a researcher, and she regularly shares this new knowledge to her students. Our undergraduate and MBA students enjoy the tremendous advantage of learning from scholars like Dr. Kaufman-Scarborough and her colleagues."

During the fall, a study conducted by researchers at the University of Missouri-Columbia ranked the marketing faculty at the Rutgers University School of Business at Camden 30th among North America's most influential institutions in terms of original research published in the world's most prominent academic journals and cited by other marketing scholars.

Kaufman-Scarborough is the recipient of numerous awards for her teaching skills, including the Lindback Distinguished Teaching Award from the Christian R. and Mary F. Lindback Foundation, and the Rutgers-Camden Provost's Teaching Excellence Award. She has received numerous grants in support of her research in such areas as time management, disabilities in retail settings, online marketing, and consumer behavior. Her research regularly appears in such top academic journals as the Journal of Consumer Research and the Journal of Retailing.

Kaufman-Scarborough received her bachelor's degree from Duquesne University in 1974 and her MBA from Rensselaer Polytechnic Institute in 1978. She earned her doctoral degree from Temple University in 1986. She serves on the board of Goodwill Industries of Southern New Jersey.

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Author: Press Release-Rutgers